E-Commerce Management
E-commerce has been a part of the world’s financial landscape since the mid-1990's. It’s big and it’s getting bigger every day. E-commerce hasn’t replaced brick and mortar stores like some had predicted it would but it is a major part of today’s business world. Learn the skills here to manage your e-commerce business to success.
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Learning Objectives:
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- Describe what the terms e-commerce and m-commerce mean
- Develop and e-commerce business plan
- Evaluate e-commerce software options
- Build an online store with product pages, supporting features, a shopping cart, and an effective checkout process
- Test, launch, and update your e-commerce site
- Design engaging, responsive web content
- Understand e-commerce payment options and choose appropriate options for your site
- Use appropriate tools to track key e-commerce metrics
- Identify and optimize supporting e-commerce
Course Details
This course will give you the skills to develop, design, test and successfully run your e-commerce business. It looks at important components such as business plans and marketing while touching upon payment methods, software solutions, security and fraud awareness, and much more. With those topics covered you will have the skills to take your e-commerce business to the next level.
Modules:
- Course Overview
- Getting to Know E-Commerce
- E-Commerce Building Blocks
- Software Options and Solutions
- Building Your Online Store
- The finishing Touches
- Creating and Engaging User Experience
- Transaction Management
- M-Commerce
- E-Commerce Analytics
- Supporting Your E-Commerce Business
- Marketing Your E-Commerce Business
- Security and Fraud Awareness
- Rules and Regulations
- Personal Action Plan
- Recommended Reading List
- Post Course Assessment
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120 minutes
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Mobile Friendly
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Mac & PC Compatible
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Quizzes
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Reports
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Easy to Use
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Accessible
mLearning-Friendly
Desktop, mobile, and tablet access.
Switch devices without ever losing your place!
