Introduction to E-Mail Marketing

E-Mail Marketing is here to stay, and knowing how to do it well is essential for marketers as well as mall business owners, coaches, and consultants. In this course you will learn the essentials of planning, creating, and delivering exceptional e-mail marketing campaigns that support your overall marketing strategy.
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Learning Objectives:
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- Apply the concepts of e-mail marketing to grow the influence and reach of a business
- Analyze the different applications of e-mail marketing
- Select a campaign strategy that will help you increase your reach
- Apply a defined strategy to get the best out of every e-mail campaign

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Course Details

Can you remember the last few marketing e-mail messages that you received and how you reacted to them? Can you identify the style, purpose, and design considerations behind any of these messages? It’s almost certain that some serious planning went into each e-mail that you received, even if you didn’t realize it.

In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results.

Course Features
  • 120 minutes
  • Mobile Friendly
  • Mac & PC Compatible
  • Quizzes
  • Reports
  • Easy to Use
  • Accessible

mLearning-Friendly

Desktop, mobile, and tablet access.

Switch devices without ever losing your place!

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